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This is Real Art: Taschen/D&AD – The Copy Book


More new work from This is Real Art.
Book design for Taschen and D&AD.

‘The book is about the art of advertising writing, so legibility was a major factor in the design solution. We wanted the copy to be legible in all the featured work. So it was all reproduced at a large enough size that allowed the copy to be read. And because the subject matter is all about reading, the cover design was created at an eye-tracking lab. We recorded real eye-tracking data of someone reading the book title’.


May 10, 2012
 
 
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Nick Dart: New website


London based designer Nick Dart has refreshed his website.

Nick has worked with a number of well-known brands including The Great Frog London, Bombay Sapphire and Pharrell Williams’s Star Trak Records. He has assisted designer Trevor Jackson on a series of music campaigns and has been featured as the ‘Pick of the Month’ in the international IdN magazine.


May 7, 2012
 
 
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WeShouldDoItAll: Nike Basketball Tees


Some super fresh tees for Nike. Designed by WeShouldDoItAll, who I might also add have a brand new site with plenty of new works.

Thanks Jonathan.


May 3, 2012
 
 
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Build: D/F/3


New from Build.

A limited edition ‘Design Film Trilogy’ box set of all three Gary Hustwit directed documentary films (Helvetica/Objectified & Urbanized). The set consists of a cloth-bound slip-case, 3 disc-tray and 72 page signed book. The hardback book contains essays by Steven Heller and director Gary Hustwit, with behind-the-scenes photography of all three films.

Read more here.


May 3, 2012