For me, Berlin based Hort produce some of the best and most consistent print work for Nike I have seen over the last few years (Lebron James 9, Witness, Make His History) and they don't disappoint with their latest campaign commissioned for Nike Basketball. Love these posters. As Eike explains;
'Nike Basketball commissioned us to develop a visual system for their VERSUS campaign. Our job was to develop a set of rules and design graphic elements, that were adaptable and could easily be used by the nike graphic department. The theme of each poster was based on comparisons between two parties. For example two players and their statistics, or the quality characteristics of two products like shoes'.